The FC Barcelona Fan Token (BAR) is a cryptocurrency or digital token that represents a form of engagement and interaction for fans of FC Barcelona, one of the world's most popular and successful football (soccer) clubs.
Football fans worldwide take so much pride in the sporting experience. It's essentially a period where families spend quality time together. Given this, Football clubs are always on the lookout for new and improved ways of making the matchday experience exciting.
The adoption of cryptocurrencies including Bitcoin among various sports clubs has increased significantly. The latest club to jump on the digital currency bandwagon is Dutch Football Club, which accepts all of its sponsorship payments in Bitcoin.
As a welcome gift, Lionel Messi, a famous football player, received a package of cryptocurrency fan tokens from the Paris Saint-Germain (PSG) football club, triggering a price spike.
Cryptocurrencies are on the rise in numerous industries including sports. Many sports clubs are introducing salary payments, partnerships and sponsorships in crypto. AZ Alkmaar is the latest European sports club to crack a partnership deal where part of the sponsorship amount is disbursed in bitcoin.