Strategy (MSTR), the Nasdaq-listed software firm and largest corporate holder of Bitcoin, announced another massive acquisition, pushing its total treasury holdings past a critical threshold.
Strategy added an additional 10,624 BTC to its treasury, spending approximately $962.7 million at an average price of $90,615 per coin. This single purchase is one of the largest made by the company this year.
This buy brought Strategy's total Bitcoin reserves to 660,624 BTC. Acquired for a cumulative cost of about $49.35 billion, the treasury is now valued significantly higher, showcasing a substantial unrealized gain despite the stock price's recent struggles.
The timing of this purchase—just hours before a critical Federal Reserve meeting and amidst persistent market anxiety—sends a powerful signal of unwavering long-term conviction. CEO Michael Saylor and the firm's board continue to treat Bitcoin not as a speculative trade, but as a strategic, long-term digital treasury asset. This policy remains a major influence on other corporate and institutional balance sheet strategies globally.
The move coincided with U.S. spot Bitcoin ETFs turning positive with $152 million in net inflows on December 10th. This suggests a bifurcation in investor behavior: while retail traders remain cautious ahead of macro events, the large, sophisticated institutional and corporate capital is actively using periods of market weakness as accumulation opportunities, viewing short-term macro noise as irrelevant to Bitcoin's long-term value proposition.
Strategy's continued, aggressive accumulation reinforces the narrative that the current cycle is fundamentally different from previous ones, being anchored by deep, persistent institutional buying.
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