A Cute Augmented Reality Angel Became the Face of Arcona’s ICO Campaign

Sweet Angel Eva, an augmented reality (AR) character designed for children, recently got promoted to lead Arcona, a new project that will enable developers to deposit virtual objects anywhere in the world. Her responsibilities include dealing with investors and the crypto community, as well as representing Arcona at a variety of virtual events.

Sweet Angel Eva was created in 2016 at the request of the main investor of Piligrim XXI, the company behind Arcona. Piligrim XXI has been developing AR solutions for the travel industry for more than four years. The company has already created the first network of outdoor AR parks with a total area of 12 miles in France, Italy, Russia, Latvia, Estonia and Bulgaria.

“The investor’s children were afraid to sleep by themselves, so he told them there was a guardian angel in their bedroom,” said Ilya Korguzalov, co-founder of Piligrim XXI. “But his kids didn’t believe him because they couldn’t see the angel. That’s why we created Sweet Eva.”

When the time came to select the face for Arcona’s initial coin offering (ICO) campaign, Eva was the obvious choice because of her wonderful essence and buoyant personality. Before her most recent promotion, Eva spent most of her time in a fluffy cloud. She can fly around the room, laugh when a child tickles her and fill any space with magical butterflies.  

The tech entrepreneur and musician Eyal Hertzog, the founder of Bancor, an exchange protocol of tokens based on smart contracts, was the first person to congratulate Sweet Eva on her new position. Hertzog welcomed the AR angel to his office in Tel Aviv.

“Just because Eva is an angel doesn’t mean she can’t do the job,” said Korguzalov. “We believe that someone who can work well with kids can also be a tremendous success in business. She has already proven herself, so our next step will be developing the AI to give Eva the ability to make her own executive decisions.”

Arcona integrates the virtual and real worlds, providing a link between an augmented reality layer called the Digital Land and natural landmarks on the Earth’s surface. The project will allow users to position and manage content remotely. Arcona’s ICO is scheduled to take place from January 25 – February 25 with pieces of Digital Land starting at just $1 per square meter.

The first digitized zones will appear next year in New York, London, Paris, Tokyo, Beijing, Rome, Mexico City, St. Petersburg, Istanbul and Barcelona. It is planned that a layer of AR will cover the Earth’s surface by 2019.

Arcona will operate as a peer-to-peer network and an open marketplace, where producers and consumers of AR will exchange resources and pay for services using the platform’s internal tokens. Users will be able to sell content, software and the AR Digital Land layer via Arcona’s online platform.

The project is based on blockchain technology to increase transparency and identify who owns what, as well as who controls transfer rights. Through Arcona, Piligrim XXI will make its unique remote positioning algorithms and other technologies available to owners of the AR layer free of charge.

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